BRUVVA was established in 1999 by Jake Mengers, the renowned digital artist and experiential director. Associated with developing content for some of world’s most exclusive brands and artists.
With an illustrious 30-year career, Jake is a renowned CG creature artist and creative director celebrated for pioneering industry-standard tools in photo-real creature development. His exceptional ability to deliver feature film-quality visual effects within commercial budgets earned him the inaugural VES award in 2003, followed by two more titles and an unprecedented seven years on the shortlist. Jake’s meticulous eye for detail, passion for quality, and project streamlining expertise led him to assemble teams of exceptionally talented artists, dominating the CG advertising landscape.
Known for attracting some of the world’s most prominent directors, Jake’s collaborations flourished, establishing enduring partnerships where he served not just as a CG expert but as a creative right-hand man. Directors repeatedly sought Jake’s guidance to elevate the quality of CG production across various projects. Post-production companies valued him not only for his artistic talent but also for the loyal directors who consistently followed him. Jake’s experience in building top-tier teams worldwide, encompassing 3D/CG animators, compositors, matte painters, modelers, rigging technical directors, lighting directors, rotoscope artists, and texturing artists, became a hallmark of his career.
Beyond his acclaim as a CG artist, Jake showcased directorial prowess with campaigns for major brands like Electrabel, Spontex, All Bran, Aquafresh, Cat’s Pride, Fox’s Biscuits, and Cushelle. His work consistently reflects a meticulous attention to detail and a talent for designing fun, sophisticated animations. Jake’s mastery extends to creating emotionally layered characters, rich in humor, detail, and visual flair.
While directing, Jake cultivated a passion for digital art and mixed realities, crafting immersive content that inspired collaborations with Alexander McQueen on in-store Augmented Reality installations. His ongoing partnership with British artists Rob and Nick Carter resulted in his work being showcased in prestigious museums worldwide, including the Mauritshuis in the Hague, Foundation Custodia in Paris, and the Frick Museum in New York.
Jake’s accolades include 3 VES Awards, 2 Cannes Gold Lions, 10 British Arrows, and 5 D&AD pencils. Notable projects such as Levis’ “Odyssey,” Three’s “Moonwalking Pony,” Xbox’s “Mosquito,” and Cadbury’s “Spots v Stripes” underscore his exceptional contributions to the industry, leaving an indelible mark on the world of CG and advertising.